Developed a corporate brand for Naxos Engineers, a dynamic and quality-driven engineering services firm headquartered in Brisbane, with a strong focus on client service and building long-term relationships. The branding represents their team’s passion, strength and experience.
We identified that Naxos’ USP was the ability to deliver the best results every time for its clients. Being family owned and guided by strong family values was also an important factor.
Inspired by this and the client’s love of peacocks, the logo design beautifully incorporates the colours of the peacock subtly, yet evocatively whilst the font chosen was reflective of Naxos’ strength and dynamism. In addition, the colour palette developed is strong and unique against Naxos’ competitors.
Successful deliverables included brand strategy, brand positioning, logo, eDM design, eDM build, website, email signatures, letterhead, business card, capability statement and other corporate collateral.